How to Turn Your Story Into Impact, Income, Legacy, and Unexpected Opportunities Using a Book as Your Modern-Day Business Card

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The Modern Day Business Card

Get the physical copy shipped straight to your door and discover How to Turn Your Story Into Authority, Impact, and Unexpected Opportunities Using a Book as Your Modern-Day Business Card

What You’ll Learn From This Brand-New Book:

Why your business card is forgettable — but a book is unforgettable

(and how to flip the script instantly and become the person they remember)

How a book turns your story into a magnet for clients, stages, and open doors

(even if you’re not famous… and don’t even see yourself as a “writer” yet)

The Authority Shortcut almost nobody is using

(why publishing a book makes you the obvious choice in your niche or industry)

How your personal story becomes your most powerful strategy

(and positions you as a guide, coach, speaker, or thought leader — in any room)

How to use your book to grow your business, platform, or movement

(even if you’re starting from scratch or don’t sell anything yet)

Why a book is the new currency of credibility

(and how it instantly sets you apart in a world drowning in noise, content, and competition)

…and more!

I Want My Copy of  

The Modern Day Business Card

Get the physical copy shipped straight to your door and discover How to Turn Your Story Into Authority, Impact, and Unexpected Opportunities Using a Book as Your Modern-Day Business Card

Is The Modern Day Business Card For You?

You Should Grab a Copy If You…

You’ve walked through pain, loss, or struggle and you know there’s a story inside you that could change lives if you share it.
You’re a coach, entrepreneur, or leader who is ready to rise above the noise and be recognized as an authority.
You feel a calling to create something permanent that lives beyond you, something your family, clients, and community will never forget.
You’re tired of chasing attention and opportunities and you want to attract them by becoming the person who wrote the book.
You believe your experiences have value, and you’re ready to turn them into impact, influence, and legacy.
You don’t need to see the exact “how” yet, but you know the time has come to stop hiding and start creating something that lasts.

You Should Skip This If You…

You’re comfortable staying small, blending in, and letting your story die inside you.
You believe books are only for the famous or the lucky, and you’ve convinced yourself you’re neither.
You’re not interested in making a difference with your story, in healing others through what you’ve lived, or in leaving anything behind.
You’re addicted to quick fixes, shallow hacks, and temporary wins instead of creating something that stands the test of time.
You’d rather keep scrolling and posting than step into your power and own the story that could transform your life and the lives of others.

I Want My Copy of  
The Modern Day Business Card

Get the physical copy shipped straight to your door and discover How to Turn Your Story Into Authority, Impact, and Unexpected Opportunities Using a Book as Your Modern-Day Business Card

Success Stories

Desk of Peterson Herard...

Dear Future Author,

Your story is your most valuable asset. Not just for business, but for healing, influence, opportunity, and legacy.

I’ve seen it again and again. The very experiences people thought disqualified them — the pain, the failures, the dark chapters — became the foundation of their authority. When published, those stories opened doors to stages, podcasts, press, and opportunities they never imagined possible.

Here’s what I know: in today’s world, a business card gets tossed… but a book gets passed down.

This isn’t just about marketing. It’s about meaning. It’s about positioning your story as a beacon in a noisy world. Whether you’re a coach, a consultant, a creative, or simply someone who refuses to let their story die inside them — this book is for you.

That’s why I wrote The Modern Day Business Card.

It’s not just a book about “writing a book.” It’s a playbook that shows you:

How to transform your most painful life experiences into your greatest source of authority.
How to position your story as a strategic asset that builds trust and influence.
How to open doors, create momentum, and build a legacy that outlives you — even if you’re not “famous” yet.

If you’ve ever felt like you were meant for more…

If you know your story could change lives but you’ve never known how to share it…

If you’re tired of being the best-kept secret when you know you’re meant to stand out…

This book is your next step.

Grab your copy today for just $27 and discover how to turn your story especially the painful parts into the most powerful asset you’ll ever own.

See you on the inside,

~ Peterson Herard

Founder & CEO of Herard Media

Peterson Herard

Peterson “Pete” Herard is a former top-performing banking executive turned strategic advisor, publishing consultant, and creator of two premium programs designed to turn your story and expertise into lasting impact.

After a decade at JPMorgan Chase, Northern Trust, and Synovus, Pete walked away from corporate life in 2019 to support his wife through postpartum recovery. That decision led him down a path of purpose and ignited a passion to help others use their story and knowledge to build something meaningful.

Today, Pete is the founder of:

Published in 90™

a sought-after book publishing experience for business professionals, entrepreneurs, and everyday people with powerful stories — helping them write and publish legacy-building books without typing a single word or relying on AI

Offerpreneur™

a strategic framework that helps experts and service-based entrepreneurs package their knowledge into premium, irresistible offers that generate real revenue and real results

Whether you’re a business leader, a speaker, a coach, or simply someone with a story that deserves to be heard,

Pete’s mission is simple:

To help you share what’s inside you in a way that builds credibility, creates opportunity, and leaves a lasting legacy.

I Want My Copy of  
The Modern Day Business Card

Get the physical copy shipped straight to your door and discover How to Turn Your Story Into Authority, Impact, and Unexpected Opportunities Using a Book as Your Modern-Day Business Card

30-Day "Love It or Keep It" Guarantee

Listen. I know you’re going to love The Modern-Day Business Card.

Why? Because this isn’t theory. It’s the exact framework I’ve used — and my clients have used — to transform their most painful life experiences into stories that create impact, build legacy, and open doors they never imagined possible.

But I understand. Buying a book online can feel like a risk.

So here’s my promise. Order your copy today. Read it. Let it speak to you.

If within 30 days you don’t feel absolute clarity that your story has the power to become your most valuable asset… if you don’t see how your pain can be transformed into purpose, impact, and opportunity… then send my team an email and I’ll give you a full refund.

And here’s the kicker. You still keep the book. It’s my gift to you for having the courage to step toward your story.

There is zero risk on your end. Either you finish this book with a fire in your heart and a crystal-clear vision for your legacy, or you get your money back and keep the blueprint anyway.

Click the button now. Grab your copy. And discover how your greatest pain can become your greatest power.

I Want My Copy of  
The Modern Day Business Card

Get the physical copy shipped straight to your door and discover How to Turn Your Story Into Authority, Impact, and Unexpected Opportunities Using a Book as Your Modern-Day Business Card

Frequently Asked

Questions

Is this book only for business owners?

No. While entrepreneurs, coaches, and professionals will find it incredibly valuable for attracting clients and opportunities, this book is also for anyone with a meaningful story to share. If you’ve lived through pain, struggle, or transformation and you feel a pull to use that story to help others, inspire change, or leave a legacy, this book will show you why your story has power and how to turn it into something lasting.

What format will I get the book in?

You’ll receive a beautifully printed physical copy shipped to your door, plus instant digital access so you can start reading today.

I’m not a writer. Will this still help me?

Yes. You don’t need to be a writer to use this book. This isn’t about grammar or technique — it’s about uncovering the value of your life story and showing you how to position it as your greatest asset. By the time you finish, you’ll understand why your painful experiences are actually the foundation of your impact, authority, and legacy.

Is my story really valuable enough for a book?

Yes. Your story doesn’t need to be dramatic to be life-changing. People connect with honesty and lived experience, not perfection. What feels “ordinary” to you might be extraordinary to someone else who needs to hear it.

What if my story is too painful to share?

You’re in control of what you share. But here’s the truth: the stories we’re most hesitant to tell often carry the deepest power to impact others. What you’ve overcome could be the very thing that helps someone else keep going.

What if no one cares about my story?

Someone is waiting for it. You don’t need millions of readers for your story to matter you just need the right ones. This book will show you why your story has the power to create ripple effects far beyond what you imagine.

Step 1 – Secure Your Copy Today

Click the button, fill in your details, and lock in your book for just $27. The moment you do, you’ve already taken the first step toward turning your story or expertise into the most powerful tool you’ll ever own.

Step 2 – Instant Digital Access

While your physical book is being shipped, you’ll get the digital copy immediately so you can start reading today — no waiting, no delays.

Step 3 – Your Book Arrives at Your Door

Within days, you’ll have the physical copy in your hands — something tangible, powerful, and packed with strategies you can start using right away.

Step 4 – Start Applying the Blueprint

This is where the magic happens. Whether you want more clients, more speaking gigs, more influence, or simply the ability to share your story in a way that moves people, this book will show you how to make it happen — step-by-step.

By the time you finish, you won’t just “know” that a book is the modern-day business card… you’ll see yourself differently, feel empowered to create your own, and be equipped to strategically choose us as your partner to make it happen.

I Want My Copy of  
The Modern Day Business Card

Get the physical copy shipped straight to your door and discover How to Turn Your Story Into Authority, Impact, and Unexpected Opportunities Using a Book as Your Modern-Day Business Card